Local SEO Guide

A Guide to Local SEO in 2023 - Best Local SEO Company Noida

What is Local SEO

Local SEO means showing your services or business in search engine results within a specific area. In short, improve ranking on local keywords like "near me" or location-oriented keywords. If you're not in local SEO, you should know that most people use mobile for local searches.We can improve our local businesses via Google My Business profiles, websites seo, YouTube seo, and local directory listings. Given below are some tips and tricks for local SEO.

For local seo you can hire Techpex seo company in Noida

How to Boost Google My Business Profile

There is not a specific shortcut to improving GMP. Essentially, the Google My Business profile is determined by a number of factors.

  • Business Location - Business location is the main of local SEO ranking.
  • Business Type - Same as business location business type is the major cause of competition in particulor area
  • Your targeted keywords and category - Same as keywords as the other cause which impact your local SEO ranking and ROI
First off all, fill out all fields for local businesses accurately, like your business name, logo, images, description, open/close time, etc. The most important part of local business is NAP (name, address, phone number). To increase your business citation, you need to make sure your NAP is accurate on all profiles and places like JustDial, Sulekha, Facebook, etc.

What is Citation?

Citation means showing your website's NAP and link on various Web sites' profiles. A website link is not required in this case. How to improve citations

How to Improve Citation?

You can improve your website with the help of more website listings on various local directory websites. The most basic approach is to conduct a competitor analysis.You can accomplish this by searching for your keywords on Google and creating an Excel database of local business names and websites. Then, in Google, search for your competitors' company name and phone number and collect their listing resources data for your business citation. Add your business details to these websites.
Apart this must actively update business, such as when you organise an event, add it to your GMP, add services, gently answer people's questions, respond to reviews, and so on.

How to Make a Perfect Landing Page for a Local Business Website

A website is a very important part of local SEO. Local SEO is the same as SEO in terms of website optimization. Here I will describe how to make a perfect landing page for a website.
We divide the landing page into two sections: one above the fold and one below the fold. Above the fold, parts include the header image (original image mandatory), call to action, and H1 heading (keyword with location). and H2 heading (show your business's uniqueness) Below the fold portionStart with a text (describe your business in brief), again show a call to action, then show 2 or 3 photos of your services or products, and after that, show testimonials (you can also give their LinkedIn profile links). After that, describe your products and services in bullet points. After that, describe how to work or how to avail services.
Show FAQs, how to book, and how to reach out and get contact information after that.

Add Schema markup for Google Knowledge Graph

This is helpful for Google to show a knowledge graph. We can generate schema with the help of online tools. Simply generate schema and put this code in your website's header section. Here are some our other seo services are local SEO, E-commerce SEO, Youtube SEO, App Store Optimization (ASO), Startups SEO etc.

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